What We Do
What we do.
Arc is a full-service creative podcast agency.
We design customized podcast solutions for brands, publishers, public radio stations, nonprofits, and organizations.
Drawing upon extensive experience, a diverse skill set, and deep industry knowledge, we work closely with our clients to navigate the unique challenges of the podcast space.
We have deep backgrounds with advertising, brand partnership, and business development; identifying opportunities and market gaps; understanding and analyzing the industry; and working at the intersection of big business and creative production.
We help our clients get results with creative podcast solutions:
- Create and execute podcast strategies with a 360 view of the industry.
- Develop KPI’s, metrics, and other measurements of success.
- Deliver thoughtful and incisive analysis on podcast industry trends, players, innovators, and future outlook.
- Identify, recruit, and coach on-air and production talent.
- Customized storytelling workshops on creating clear and emotionally resonant corporate narratives.
- Design innovative and engaging podcast series, branded content, and advertisements that align with organizational objectives.
- Produce custom content for clients that aims to achieve broader institutional goals.
- Custom services include conception, production, music composition, and mixing.
- Our team includes award-winners, iTunes chart-toppers, and some of the most creative people in podcasting.
PR & Marketing
- Episode and series launch, continuing coverage, and re-branding.
- Develop and execute PR plan that reflects business goals.
- Identify and suggest potential organizations, brands, influencers, or podcast networks and shows for potential collaboration, cross-over projects, promotion, or funding.